Monday, November 8, 2010

Walking Concept

T-Shirts: the walking concept. What you wear is who you are, especially if what you wear has images/words on it. No matter what form, a t-shirt, a sweater, a polo, a pair or jeans, there is always a concept or content behind the shirt and design. You are branded from the brand.

Some shirts have words printed on their shirts others have logos. The concept of printed tees is to be concise and to the point. The shirt can say so much. If you use your words correctly you can say a lot. People choose to shop where their heart desires. Some are brand whores, people who will wear brand-names because they are popular. Others are not.

Logos are important on clothing. They later become iconic depending on how popular and universal the brand is. Channel, YSL, American Eagle, Abrcrombie & Fitch, RocaWear, Nike, Ed Hardy and many more offer universal display. Everyone knows who the designer is. Their logo are always on their designs. Shirts people wear is advertising in itself. Without an word spoken, people will know how one lives, luxurious or not.

The idea of conciseness and simplicity to designing a logo is key to popularity and notoriety. One needs to understand the concept and understand why it was designed to be that way. The colors should be chosen to suit the buyer. The balance and rhythm should also be considered for eye gazing.

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